What Is a Tanning Maximiser?
A tanning maximiser is a type of tanning lotion designed for people who want to get more from their tanning routine. Unlike bronzers, maximisers do not rely on cosmetic colour, and unlike tingles, they do not create an intense warming sensation.
Many people choose a maximiser when they want a lotion focused on supporting their tanning sessions while helping to keep skin feeling hydrated and conditioned.
Who Are Tanning Maximisers For?
Tanning maximisers are popular with regular sunbed users who have already built some base colour and want to continue developing their tan. They are often chosen by people who prefer a natural-looking result without the temporary colour that some bronzers provide.
- Regular tanners looking to build on existing colour
- People who prefer a natural-looking tan
- Users who do not want cosmetic bronzers
- Those looking for a comfortable everyday tanning lotion
Maximiser vs Accelerator
Accelerators are often associated with newer tanners and those building a foundation tan, while maximisers are generally chosen by people who already have some colour and want to continue progressing their results.
The difference between products can vary by brand, but maximisers are commonly marketed as a step up from standard accelerators.
Maximiser vs Bronzer
Bronzers contain ingredients that can provide immediate or delayed cosmetic colour. Maximisers focus on the tanning experience itself and do not typically provide the same instant colour effect.
If you prefer seeing colour immediately after a session, a bronzer may be more suitable. If you want a more natural approach, a maximiser may be a better fit.
Choosing the Right Maximiser
When comparing tanning maximisers, consider your tanning experience, skin type, preferred fragrance, and whether you want additional features such as tattoo protection, hydration support, or skincare ingredients.
The products below are some of our favourite tanning maximisers and are popular choices among regular tanners.
Popular Tanning Maximisers
One of our most popular tanning maximisers is GoToBlack. It is frequently chosen by regular tanners looking for a lotion positioned beyond a basic accelerator while avoiding the cosmetic colour associated with many bronzers.
You can explore our favourite maximisers below and compare the features of each product to find the right fit for your tanning routine.
